GoldBet.it is something of an unusual bookmaker, as its nationality is Austrian, yet it largely concentrates on the Italian marketplace. Owned by Goldbet Sportwetten GmbH, GoldBet.it has been operating since the turn of the century, having obtained its initial license in its native country. While GoldBet.it services clients from all over the world, its main source of traffic is Italy, thus explaining the name of the website. There is a particular focus on a well-stocked sportsbook with GoldBet, but the site also includes casino and poker, with virtual horse and greyhound racing available as well.
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Website
GoldBet.it’s default language is Italian, and when you first log on onto the website you will encounter text written in this tongue. However, converting it to a wide variety of other languages is easily possible, with GoldBet.it making this option immediately available in the top-right hand corner of the page. The site can be viewed in Italian, English, Bulgarian, German, Russian and Spanish.
When you initially log on to the GoldBet.it website, the sportsbook is absolutely dominant, covering the entirety of the screen, with a quite pleasing dark blue, gold, and white colour scheme. The list of sports that it is possible to bet on with GoldBet.it is listed down the left-hand side of the page, while there is also a useful search bar included towards the top.
We enjoyed the sliding graphical column which features in the centre of the page, listing some of the more popular sports and bets available. This can honestly be a source of inspiration while you’re sitting on the homepage! Beneath this is another useful list of the most popular events for betting, and a selection of upcoming matches, while quick access is also provided to all of the top football from around Europe. Finally, the betting slip and live betting is listed on the right-hand side of the page, with users provided with the option to flick between decimal and fractional odds.
GoldBet.it has also signed a partnership with Betradar, which means that its website can provide an extensive range of statistics. This means that anyone landing on the GoldBet.it homepage has a wide range of information instantly at their fingertips. This means that betting decisions are more informed, which can only lead to better results.
There is also a mobile version of the site which is automatically loaded when customers visit the site on a mobile device. The web app is definitely one of the better ones around, with access to the sportsbook, live betting and most features, in addition to live scores and a search bar.
Overall, we found the layout of the home page to be both pleasing and easy to follow, and this created a strong initial impression of the GoldBet.it website. There’s also a mobile version of the site, which is automatically loaded when customers visit the site on a smartphone or tablet. We must also commend this for being very intuitive and slick, as the mobile site consolidated well and performed in stable fashion.
Markets
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It should be noted that GoldBet.it covers less markets than some of its rivals, with 23 different disciplines listed. With the Italian emphasis of the site, it probably comes as no surprise that football is by far the most popular market overall, but tennis and basketball are also strongly followed by GoldBet.it punters. Most of the mainstream sports that you would expect are also here, such as American football, ice hockey, rugby, boxing, golf and volleyball. Nonetheless, with many bookmakers offering well over 30 sports, there’s definitely a smaller quantity here than with some competitors.
Nonetheless, the quality and quantity of football betting on GoldBet.it cannot be faulted, with all of the main European leagues and domestic competitions covered. Naturally, there is an emphasis on European football, but GoldBet.it certainly account for markets further afield as well. The site’s native Italy is obviously a focus, but there is a significant amount of Premier league content as well. GoldBet.it markets average around 155 extra bets for each of the Premier league games each weekend, which compares extremely favourably with other established football specialist such as BetVictor (67) and Coral (128).
GoldBet.it also compiles a number of special bets for football markets, providing customers with the opportunity to gamble on unusual statistics and occurrences. We particularly liked this market, with bets available for such phenomena as which stadium will have the first goal, who kicks off first, and over/under goals totals for different leagues. These collective bets are pretty interesting, and it makes following a particular league competition more engaging.
Basketball coverage is also strong on GoldBet.it, emphasising the European-based nature of this website. Basketball is certainly growing in popularity on the European mainland, and this is reflected in the games of 13 different countries being listed on the customer website. There are also international fixtures and ante-post betting available. Again, as you might expect, Italian matches receive particular attention from the website, with each contest offering an additional 13 bet types.
Tennis betting covers all major tours and tournaments, with a wide variety of in-play options. Tennis has become one of the most popular Sports to bet on in recent years, which is perhaps underlined by the problems that the authorities have experience with match fixing.
Odds
The football ads on GoldBet.it are pretty decent, and the website can be considered a mid-table contender. While there are better odds out there, the website is certainly competitive, and won’t have to worry about relegation! Nonetheless, statistical analysis of the Coral website found that it outperforms GoldBet.it, although this was not the case with BetVictor. Tennis odds are also in the same ballpark as both Coral and BetVictor.
Promotions
This was a hugely disappointing area with GoldBet.It, as there are no initial promotional offers associated with the company’s sportsbook. The only concession available is related to accumulators, with five selections of 1.20 or bigger offering a 5% bonus on winnings. For each additional selection, the bonus increases by 5%, with a maximum bonus of 120%. There are concessions available for the company’s casino games, but we will deal with that part of GoldBet.it later in the article.
Customer Services
Customer service with GoldBet.it wasn’t too good either. There is nothing like a 24/7 service here, with a Skype number open from 9am-midnight, and the same for a telephone service. There is also live chat and email available, and customer service representatives were pretty friendly. But the company really needs to consider keeping its customer service facilities open for more hours.
Payment Methods
GoldBet.it customers can fund the accounts via the following sources:
Postepay (Italian Post Office prepaid credit card)
Credit card – Visa/Mastercard/Maestro
Skrill
Neteller
Bank Transfer
All of these deposit methods require a minimum of a €10 deposit, apart from bank transfers which offers a higher minimum of €50.
Overall
GoldBet Sports delivers a decent number of sporting options, and has some genuinely innovative betting markets available. While the site doesn’t offer the most competitive odds out there, they are far from unfair either. The coverage of football and basketball on this site is particularly strong, and the homepage and website in general is user-friendly and easy to navigate.
Customer service is a bit of a disappointment, considering the amount of time that they are available, but agents were friendly and helpful when contacted. Another area where there is definitely room for improvement is in the promotional capacity, with no initial offering for punters that sign up for the website. But GoldBet.it does pretty well overall, and can certainly be recommended for football, basketball, and tennis punters in particular.
GoldBet Casino Review
Aside from its sportsbook offering, GoldBet.it also operates an online casino. It is obviously extremely common now for bookmakers to deliver both sportsbook and casino offerings, so the quality of the GoldBet casino is obviously key to its commercial viability. GoldBet.it has established itself as one of the more successful online sportsbooks available, but it isn’t as renowned for its casino operation. So how does it stack up against the competition?
After exponential growth in its sportsbook, the GoldBet casino opened in 2004. The website was initially a rather rudimentary offering, with little more than 50 NetEnt slots. But this aspect of the provider has since expanded considerably, meaning that the current catalogue available at GoldBet.it is in excess of 270 titles. Furthermore, new software providers like Betsoft and F1X2 have also been added to their list of partners.
In common with the sportsbook, the GoldBet Casino is authorised by the Malta Gaming Authority, and boasts all necessary licenses and safety certificates. So you can immediately rest easy knowing that your money is safe with this casino. Equally, your personal details will be absolutely secure.
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As the GoldBet casino has expanded, so its operators have particularly focused on delivering slots entertainment. NetEnt is still the dominant provider at GoldBet.it, meaning that classic titles such as Guns N’ Roses, Aloha! Cluster Pays and Drive: Multiplier Mayhem are all part of the company’s portfolio. GoldBet Casino’s range of F1X2 slots also provide a new flavour, and overall there is plenty to recommend about the slots selection. In particular, titles such as Kickass, Dark Thirst and Treasure Tomb are unique to Goldbet.It, and this means that the site attracts a lot of slots players in particular.
Aside from the slots, there is a good mix of other casino games provided by Goldbet.it as well. Indeed, there are over 40 different titles to choose from, with stable casino favourites such as roulette and blackjack being joined by specialist titles such as Kings Of Chicago, Odd One In and Red Dog Poker. This means that there is plenty to keep punters interested.
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There are also two live casino suites available, offering baccarat, blackjack, roulette and casino hold’em. There are regular and VIP offerings available, with the casino rewarding greater loyalty from players. Another interesting feature that particularly appeals is the so-called ‘Meet the dealers’. This demonstrated that GoldBet.it really is a live casino with real-world dealers, and provides players with the opportunity to chat with dealers ahead of play.
All About Money
Of course, the primary reason anyone is on a casino site is to make money, so it’s important to look at the gambling options available. The first thing to note is that the casino is fully compatible with all HTML5 browsers, meaning that navigating the site is no problem, regardless of your preferences. It also means that the site is compatible with all manner of mobile devices, with iPhone, iPad, Android smartphone or tablet, and even Windows Phone all supported.
We found the mobile version of the site to be very stable, and had no problems connecting to it or using any of its features. Furthermore, it was pleasing that both versions of the GoldBet.it casino are 100% free from downloads, meaning that there is no annoying software installation required before accessing the site.
Payment processing options featured at GoldBet Casino include Visa, Mastercard, Skrill, Neteller and Paysafecard, while all transactions are processed within a maximum of five working days. We found this aspect of the site to be particularly reliable, with all payments and withdrawals processed within the stated deadlines.
VIP Club
While the concept of a VIP club will not necessarily appeal to all players, this is an interesting aspect of the GoldBet casino. GoldBet.it likes to reward its regulars, as opposed to offering signing up incentives and reload bonuses; which is an interesting business model. Personally, we would like to see more welcome bonuses, but the approach of GoldBet.it can be seen as an innovative one.
Among the concepts included under the GoldBet.it website is the Diamond Club; a loyalty program that works in collaboration with the Medialive Casino suite. This program awards points based on how much players wager at the tables, and these points can then be converted into cash rewards. This may not necessarily appeal to all players, but it provides customers with the opportunity to reward regular punters. And the potential €1,500 bonus on offer makes the cash rewards involved worthwhile.
Verdict
Overall, the GoldBet.it casino offers an interesting and quite innovative package, and the site has certainly improved massively since it first opened just over a decade ago. In particular, there is an excellent game selection at GoldBet.it, while the subscription offers available are both original and enticing. Slots are particularly impressive, and all aspects of the administration of users’ accounts works well.
However, GoldBet Casino will alienate some new players by failing to offer welcome bonuses, while the navigation of the site and its lobby could also be improved. Overall, a decent casino offering, but there is plenty for GoldBet to work on in improving the site.
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The Montreal-based affiliate marketing program Income Access has announced the launch of white label roster, GoldBet, an independent that offers two poker rooms, a games section including lotto, a slots club and three different types of casinos under the GoldWin Portal brand name.
'We chose to work with Income Access because they provided us with the best guidance and best tools to approach the online affiliate market, an area new to us. We look forward to watching our affiliate program grow with Income Access' expertise,' says Gold Bet's Managing Director, Daniela Lanzolla.
Licensed in Austria and available in multiple languages, GoldBet has been offering players sports betting since 1998. In 2005, the company launched the GoldWin Portal, which offers a games section and a slot club with exclusive games and lotto. This umbrella features two poker rooms, one that operates on European-based Entraction software and a smaller one that operates on Poker Nexus/Chartwell.
GoldWin also has three casinos on its books: casino, live casino and the casino VIP. At the live casino, baccarat, roulette and blackjack are dealt by live dealers. The Casino VIP offers blackjack, roulette, keno, bingo, video poker and a range of slots games. All casino players will receive incentives such as a 100 percent match maxed at Euro 300 on their first deposit. Loyalty points are also offered.
Gold Bet claims that its sportsbetting segment offers 20 percent higher odds and runs on exclusive proprietary software, offering 20 percent cash back on winnings on multiple bets. The classic casino, games and slots club run on software by Chartwell Technology, Inc. The live casino runs on Evolution Gaming, while the casino VIP runs on Net Entertainment.
Affiliates will earn 25 percent commission on the sports book, up to 40 percent tiered revenue share on poker and up to 40 percent tiered casino commission based upon number of players referred.
An attractive launch promotion of 40 percent flat commission on poker is available until August 16th, 2008. Affiliates will have access to a range of banners and other benefits include the performance-gauging Income Access software.